About the Course
This course teaches writing with style, clearly, directly, and principally for diverse audiences, without compromising the complexity of ideas.
Paradoxically, the more writing has become our primary mode of communication in a globalized, increasingly distancing world today, the less we treat it as a craft that demands principled understanding, regular practice, and careful revision.
The advent of powerful AI tools such as ChatGPT have deepened this paradox; we tend to outsource the entirety of the writing process – critical thinking, writing those thoughts, and editing – to algorithms that cannot capture the singular ways in which we want to reach our audience through our writing.
As a result, publics, juries, admissions committees, publishers, professors, and colleagues, let alone friends and loved ones for whom you write, feel ‘massified’, generic recipients of messages bereft of your, the writer’s, relation with the reader.
Write: Style implements our ‘Six Principles of Style’ model to harness the power of developing AI technologies such that, if you choose to use these algorithms, your inputs will be critically and principally based, generating much more honed results, as will your editorial refinement of the output.
This course is ideal for academics writing books and fellowship proposals, artists writing artists’ statements, anyone applying for grants, curators exhibiting catalogues and wall texts, consultants writing reports and strategies, journalists writing news and editorials, NGOs and political activists writing press releases and speeches, advertising and PR teams writing storyboards, high school and college students writing applications to universities ...really anyone who seeks to communicate effectively in written form!
About the Professor
Rohit Goel is Director/Professor of the Bombay Institute for Critical Analysis and Research (BICAR). He is the editor of Future Perfect: Catastrophe and Redemption in the Contemporary (Kaph 2023) and the co-editor of Lacan contra Foucault: Subjectivity, Sex, Politics (Bloomsbury 2019). Rohit has taught courses in critical theory, historiography, and politics at the University of Chicago, Sciences Po Paris, the American University of Beirut, and Jnanapravaha Mumbai. He received the Fulbright IIE and Center for Arabic Study Abroad (CASA) fellowships to pursue years of Arabic language study in Syria and was awarded the Fulbright DDRA and Andrew C. Mellon Fellowship for PhD dissertation research in primary sources in Lebanon. He completed his BA from Harvard College and, as Harvard University’s Paul Williams Fellow to Emmanuel College, was granted an MPhil in Social and Political Sciences from the University of Cambridge.
Certificate
Students who complete the course (attendance) are eligible for a BICAR Certificate of Completion. Those who complete all three Write courses - Style, Argument and Logic - over two calendar years are eligible for a BICAR Diploma in The Art and Architecture of Language.
Refund Policy
Groups of four or more participants who enrol together will receive a 25% discount.
We will refund your mode of payment — minus a 25% processing fee — if you choose not to take this course after the first session. Or, you can ‘roll over’ your balance to another or future BICAR course without a fee deduction.
Register
To register, we can facilitate two modes of payment — either a direct bank transfer to our Indian account or we also have a PayPal link:








